A Guide to the Best Online Letting Agents (2026 Update)

The online letting agent market has changed significantly over recent years. Several well-known names have come and gone, while the sector’s popularity with landlords continues to grow — and the Renters’ Rights Act 2025, which came into force on 1 May 2026, has added a new layer of compliance requirements that makes choosing a reliable, well-informed agent more important than ever.

With the convenience and potential cost savings that online letting agencies offer, here — in our opinion — are some of the best online agencies currently operating.

What exactly is an Online Letting Agent?

Online letting agents work in a similar way to traditional agencies but without the physical high street presence. From advertising the property to photography and reference checking, most online agencies still deliver all the services required by landlords. They’re also often cheaper and come with fewer fees (though these do vary from agency to agency).

So, in alphabetical order, which are our recommended online letting agents? (Please note: All prices mentioned below are for the top/premium/fully managed packages; lower-cost alternatives for hands-on landlords are also offered by all agencies featured. Prices correct at time of publication — always check directly with the agent for the latest fees.)

I Am The Agent
Efficient, cost-effective and straightforward, I Am The Agent offers flexibility and simplicity to landlords. Their service allows you to choose what you want to receive as part of the package.
Price: Check their website for current package pricing.

Letting a property.com
LettingaProperty offer all the services you’d expect of a high street agency but more affordably, and with a self-proclaimed ‘higher service level’. In their ‘Complete’ plan, the agency offers a guarantee that the landlord receives rent on time every month (even if the tenant doesn’t pay) as well as home emergency maintenance cover.
Price: Check their website for current package pricing.

Make Ur Move
Make Ur Move offers a variety of lettings services, ‘from DIY to VIP’. You can easily upgrade your package at any time to complement the level of service you require as a landlord. Their modular approach lets you choose from tenant-find, rent collection, or fully managed options, with Rightmove, Zoopla, and OnTheMarket advertising included.
Price: Check their website for current package pricing.

Mirus
Mirus utilises the skills and expertise of their consultants to offer an ‘unrivalled professional experience’. With a real emphasis on instilling trust and confidence in landlords, this service is driven by a highly experienced team.
Price: Full management fees are 8.4%. Letting only fee is 30% of monthly rental.

Pad
Pad is a fully mobile lettings agent — their tenants verify, offer, sign and pay with the click of a button. They claim to be the lowest cost lettings service and pride themselves on their tech and logistics. They currently operate in London.
Price: Check their website for current package pricing.

Purple Bricks
Now operating under new ownership following its acquisition by Strike, Purplebricks remains one of the best-known names in the online agency space. Their lettings service is currently focused on London and select cities. Fees can be calculated using their online calculator.
Price: Fees can be calculated using their online calculator.

Rentlord
Rentlord is an online platform designed for self-managing landlords, allowing them to manage their portfolio entirely online and making the admin and legal workload significantly easier.
Price: Check their website for current package pricing.

Rent My Home
Rent My Home looks to create a speedy and effective letting process for landlords, with a large emphasis on transparency and a clear, honest package structure.
Price: Dependant on package inclusions.

The Online Letting Agent
The Online Letting Agents work differently from many other online agents. Before sending a lead to a landlord, they gather further information from prospective viewers to ensure they’ll be a suitable tenant — saving landlords time and effort. They also regularly review listings to ensure they’re performing at their best. Currently the highest rated online letting agent on Trustpilot across property, property leasing agent, property rental agent and estate agent categories.
Following the Renters’ Rights Act coming into force in May 2026 — which introduced significant additional compliance requirements — The Online Letting Agent updated their fee structure accordingly.
Price: Tenant find from £99. Part Managed: £199 setup fee, 4.5% pcm (min £55/max £75 pcm). Fully Managed: £199 setup fee, 6.5% pcm (min £75/max £110 pcm). All prices inclusive of VAT.

Visum
Operating since 2004, Visum is one of the UK’s longest-established online letting and estate agents. With a track record spanning tens of thousands of properties, Visum prides itself on its rich industry experience, having been conceived by genuine landlords and estate agents.
Price: Check their website for current package pricing.

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